Our Audience

Our audience is your customer.

A Step-By-Step Roadmap To Success

One-Stop to reach your audience

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Total National Email Database Size
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Local Baton Rouge Devices Identified

Local People in Baton Rouge you can reach with us

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Reachable in Baton Rouge
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Household income 149,000+
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Children in the home
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28-47 Years Old
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Health & Fitness
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Entertainment
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Finance Investment
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Home Improvement

Which of the following products or services, if any, do you plan to purchase during the next twelve months?

Women’s Apparel
75%
Children’s Apparel
88%
Education or Classes
52%
Health Club / Exercise Class
40%
New Automobile, Truck or SUV
16%
Used Automobile, Truck or SUV
16%
Furniture / Home Furnishings
61%
Television or Electronics
28%
Carpet or Flooring
17%
Cleaning Services (Carpet Cleaning, Air Duct Cleaning, Home Cleaning)
33%
Dining & Entertainment
78%
Medical Services / Physicians
74%
Athletic & Sports Equipment
39%
Automobile Accessories (tires, brakes or service)
41%
Lawn & Garden Supplies
42%
Florist / Gift Shops
30%
Vacations / Travel
56%
Home Heating & Air Conditioning (service, new equipment)
18%

Do you frequently purchase products or services from Print or Online Advertisements you have seen?

Yes
77.2%
No
22.8%

What range best describes your combined annual household income for last year?

under $15,000
0%
$15,000 ‐ $24,999
3%
$25,000 ‐ $34,999
6%
$35,000 ‐ $49,999
10%
$50,000 ‐ $74,999
22%
$75,000 ‐ $99,999
23%
$100,000 ‐ $124,999
12%
$125,000 ‐ $149,999
10%
$150,000 ‐ $199,999
8%
over $200,000
6%

Know your numbers

Circulation Verification Council

Circulation Verification Council (CVC) is an independent, third-party reporting audit company. CVC audits thousands of editions nationwide with a combined circulation of more than 55 million. Our audits cover printing, distribution, circulation, websites, digital editions, mobile, email, social media and readership studies to give an accurate picture of a publication’s reach and market penetration.

count on us

Audit Reporting

Before audits begin, publishers complete and submit forms detailing specifics about publication printing and delivery. CVC’s auditors then pour over these reports, verifying printing, distribution and circulation claims against support documents including but not limited to printing statements, mail receipts, carrier manifests, delivery area maps, distribution lists, subscriber lists and financial records. Once all data is collected and its accuracy is confirmed, CVC provides the publication a certified audit report that can be used for advertising sales purposes. Publications meeting CVC’s requirements are allowed to display the CVC seal in their materials, and their audits are made available by CVC to a variety of industry groups.

Gather the data

Reader Surveys

Reader surveys determine reader demographics and purchase intentions vital to advertising purchase decisions. CVC utilizes multi-tier study platforms that can include online, QR code, in-paper, blast email, Facebook and Twitter, and phone studies. CVC reader surveys can also differentiate reader demographics and purchase intentions for multimedia presentations (print, website, digital edition, etc.)

CVC

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So, let's be happy together